Distributor Forum Southwest
Jamie Turner
Author, Emory University Professor, and CNN Contributor
Teamwork Makes the Dream Work: How to Build a High-Performing Team
Tuesday, November 3 | 9:30 a.m. - 3:30 p.m.
In this fun, engaging, science-based workshop, Jamie Turner will guide your employees through a step-by-step process designed to help them improve their teamwork and their performance at work.
Participants should expect a blend of lecture, small group discussion, and interactive dialogue.
Learning Objectives
- Communication and Collaboration: How to improve interpersonal skills and foster a collaborative work environment.
- Establishing Roles and Responsibilities: How to clarify the roles and responsibilities of team members to avoid misunderstandings and ensure a smooth workflow.
- Motivation and Engagement: Why understanding hidden motivators is an essential way to improve employee teamwork.
- Sideways Energy and Distractions: How to identify and eliminate common time-wasting activities and distractions.
- Delegation and Empowerment: How to delegate effectively and empower team members to take on more responsibility.
- The Power of Mindset: How mindset affects team performance and how it can be used to drive better results.
Meet Jamie Turner
Jamie Turner is a globally recognized author, professor, and CNN contributor who helps people transition from being "good" to being better.
As a regular contributor on CNN and a lecturer at Emory University, Jamie has spent decades decoding the mechanics of success for Fortune 500 companies like The Coca-Cola Company, Mercedes-Benz, and Verizon.
Jamie doesn’t rely on motivational fluff. Instead, he uses a science-based approach to help others perform at their peak.
He is the creator of The Unspoken Rules of Leadership, a battle-tested system that uses his "Four Ms" framework — Mindset, Mentoring, Management, and Marketing — to help people eliminate "sideways energy" and unlock hidden potential.
His latest book, Better: A Guidebook to a New and Improved You, was born from a profound moment of personal clarity. After realizing that professional "success" often comes at the cost of personal "presence," Jamie pivoted his research to focus on how we can leverage human behavior to enhance the human experience.
Jamie’s work has been profiled in The Wall Street Journal, Forbes, Entrepreneur, and Business Insider. Recognized as a Top 10 Speaker by Socialnomics, alongside icons like Brené Brown and Gary Vaynerchuk, Jamie delivers high-energy, action-oriented presentations that move audiences past inspiration and directly into action.
When he isn’t on a global stage, he is the driving force behind UnspokenRules.Live, a platform dedicated to mastering the mindset of peak performance
Keynote
Justin Forsett
CEO, Hustle Clean
Greatness Grows Best in the Shadows: A Playbook for Building Resilient Teams
Wednesday, November 4 | 10:15 a.m. - 11:15 a.m.
A story of perseverance and hope. You’ve heard the expression, “It's not how many times you get knocked down that count; it's how many times you get back up.” Now imagine getting “knocked down,” or in this case, fired, eight times in nine years…AND STILL coming out on the VERY TOP of your game.
Meet Justin Forsett
Justin’s personal journey is one of the best stories in the NFL.
Former NFL running back Justin Forsett was drafted by the Seattle Seahawks in 2008 and played for seven teams in nine years, including the 2014 Pro Bowl with the Baltimore Ravens.
Known for his speed and agility on the field, he is now a respected leader and businessman off the field. As an award-winning speaker, he shares his stories of sacrifice, setbacks, and success.
A Florida native, Justin was determined to play in the NFL. Despite his 5'8" stature, he broke several high school records and earned a college scholarship to Cal, where, as a senior, he was named to the First-team All-Pac-10 Conference.
Justin retired from the NFL in 2017 and moved from the backfield to the boardroom. The company he co-founded with college teammates even appeared on ABC's Shark Tank. Although they didn’t get a deal, they used the feedback to rename, rebrand, and relaunch their company.
Now known as Hustle Clean, and with Justin as CEO, this multi-million-dollar wellness company sells all-natural body wipes and personal care products online and at major retailers.
General Sessions
Meridith Elliott Powell, MBA, CSP®, CPAE
Researcher, Thought Leader, and Keynote Speaker
Wednesday, November 4 | 3:00 p.m. - 4:15 p.m.
Meridith Elliott Powell is a high-energy researcher, thought leader, and Hall of Fame keynote speaker recognized as one of the world's Top 15 Business Growth Experts. Drawing on research, real-world examples, and practical strategies, attendees will receive critical insights on how to ensure their companies continue to thrive. Stay tuned for the final session title and description!
Meet Meridith Elliott Powell
Meridith Elliott Powell, MBA, CSP®, CPAE®, is a researcher, thought leader, and Hall of Fame keynote speaker recognized as one of the world's Top 15 Business Growth Experts. Her original research underpins her proprietary frameworks, including THRIVE, Sales Redefined, the SCEPTIC Scan, and The Succession GAP, giving executive audiences data-driven, field-tested strategies for growth.
Before becoming a researcher and speaker, Meridith spent years inside the corporate world working in healthcare, finance, and travel and tourism, where she was known for breaking down organizational silos and driving income growth. That corporate background gives her research credibility with clients and audiences: she has sat on both sides of the table, as practitioner and as scholar of disruption. Her thought leadership consistently connects research findings to ROI, translating data into strategies that move revenue, retention, and performance.
Meridith is the author of several books, including The Succession Gap, THRIVE, and Mentally Fit. She is the co-host of the popular weekly sales podcast, Sales Logic. Her research-backed frameworks have been applied by corporate clients including Microsoft, IBM, CVS Health, TD Bank, and State Farm.
When she's not on stage, Meridith can be found living out the same active, competitive mindset she teaches — mountain biking and hiking her favorite trails, competing on tennis courts and endlessly chasing little white balls on golf courses around the country.

Grace Schatz
Economic Consulting Managing Director, ITR Economics
Setting Expectations for 2027 and Beyond
Thursday, November 5 | 1:15 p.m. - 3:00 p.m.
Uncertainty makes even the strongest businesses hesitate. When markets shift, leaders need more than forecasts – they need clarity, context, and a plan. This session will help business leaders understand what is coming next, how it will affect their industry, and where to focus when conditions change. Inflation, interest rate changes, and margin pressures can derail pre-existing plans. Having a broad view of business cycle changes and sector-level drivers will help you identify risks and opportunities, aligning strategy, budgeting, and investments with forward-looking economic insight.
While many markets improved this year, others experienced only muted growth and are at risk of hard landings in 2027. This session will delve into the key macroeconomic drivers that will take hold next year or carry over from 2026. We will focus especially on the top economic drivers impacting your business – such as inflation, interest rates, labor, and geopolitical uncertainty – and their implications for overall cost structure, workforce strategy, the risk of profitless prosperity, and the timing of resource allocation across an organization.
ITR Economics has a long and proven track record of “seeing the future first,” empowering our audiences to anticipate market shifts and prepare their strategies and tactics accordingly. ITR Economics’ forecasting expertise equips decision-makers with the knowledge needed to navigate often-turbulent markets. By leveraging these insights, business leaders can ensure their organizations remain resilient and thrive in the ever-changing market landscape.
Learning Objectives:
- Evaluate macroeconomic drivers (inflation, interest rates, labor, geopolitics) and their business impact.
- Identify risks and opportunities across the business cycle using forward-looking insights.
- Align strategy and resources with economic forecasts to strengthen resilience and decision-making.
Meet Grace Schatz
Grace Schatz brings a strategist’s lens to economic insight, helping business leaders connect what is happening in the economy to what they should do next.
As Economic Consulting Managing Director at ITR Economics, Grace works with executives to interpret changing market conditions, identify risks and opportunities, and translate forecast data into practical decisions around growth, pricing, labor, margins, and long-term planning. Her strength lies not only in understanding economic trends, but in helping companies use those trends to make smarter, more confident decisions before market shifts fully show up in their financials.
With more than a decade at ITR Economics, Grace has helped shape the firm’s forecasting, consulting, and client advisory work through multiple business cycles. She is a trusted voice on issues that matter most to executive teams, including inflation, labor constraints, industrial activity, margin pressure, and strategic timing. Her work reflects ITR’s larger commitment to turning economic intelligence into competitive advantage, giving leaders the clarity they need to move decisively in an uncertain environment.
Thought Leadership
Beyond the Deal with Darren Abraham: An Owner's Journey Through a Transition and What's Next
Michael Lehman, CEO and Founding Partner, Premier Path
Scott Mashuda, Founding Partner and CEO, REAG
Darren Abraham, Former President and CEO, AbrahamLinc
Wednesday, November 4 | 11:30 a.m. - 12:30 p.m.
This session offers a firsthand look at the business transition journey from the owner’s perspective. Darren Abraham will share his experience preparing for and navigating a significant transition, including the personal and strategic decisions that shaped the process. Joined by wealth strategy and M&A professionals, the discussion will explore key considerations before, during, and after a transaction - from legacy and employees to family, community, and life beyond the deal. Attendees will walk away with practical insights, lessons learned, and advice for business owners considering a future transition.
Meet Michael Lehman
Michael Lehman is the CEO and Founding Partner of Premier Path Wealth Partners. Michael brings over 25 years of comprehensive experience to the firm and has developed a unique perspective in working with families, business owners, and executives. Michael has established and continues to grow a robust financial services firm built on the principle of understanding his clients’ unique needs and concerns to simplify their financial lives. Michael is acknowledged as a seasoned professional who seeks the latest, most advanced knowledge and techniques to address the sophisticated needs of high-net-worth clients and companies’ retirement plans.
Meet Scott Mashuda
Scott Mashuda is responsible for REAG’s growth and strategic vision, bringing more than two decades of experience in mergers & acquisitions and business valuation. He has advised public and private companies on sales, acquisitions, valuations, and restructurings. Scott co-founded REAG in 2004 and has held numerous leadership roles within the M&A Source, including Chair of the Board in 2023. His industry recognition includes the M&A Source Service Award and being named one of The M&A Advisor’s “40 Under 40” top M&A service providers. He previously worked at Ernst & Young and served as an adjunct professor of entrepreneurial finance at Duquesne University.
Meet Darren Abraham
Darren Abraham is the former owner and CEO of Abraham Linc, a leading Mid-Atlantic flooring distributor. Over nearly four decades, Darren grew the company from a local West Virginia business into a multi-state distribution platform serving customers across 15 states. In 2025, he sold Abraham Linc to All Surfaces, a ShoreView Capital-backed flooring distributor.
Get Your House in Order (Before Someone Else Does): Why the Data You're Ignoring Is the Only Thing Standing Between You and the Exit…or Big Growth
Yuki Conlon, President, JAST Media
Thursday, November 5 | 9:15 a.m. - 10:15 a.m.
Private equity is circling. Bigger competitors are flexing better pricing and deeper inventory. And you're stuck telling customers your ERP is "from 1998," as if that's the real problem.
It isn't. The real problem is sitting in your product database right now: 40,000 SKUs with descriptions no customer can search, filter, or understand. No amount of AI or e-commerce budget fixes that. Clean data does.
This session cuts through the "we need a new ERP" excuse and shows you exactly what's achievable on the systems you already have: real-time inventory, custom pricing, self-serve ordering, once your data is fit to ship. Then we'll build the flywheel: how web orders finally give you visibility into what's selling, what's stalling, and what's working in marketing.
Whether you're playing to win independently or playing to get bought at a premium, the moves are identical. Come find out what "house in order" actually means, and why you can't afford to wait.
Meet Yuki Conlon
Yuki Conlon is president of JAST Media, a recognized leader in digital marketing and management systems for manufacturers, distributors, and service providers in the construction materials market. During her 15 years in the tech space, she built solutions that support sales teams at every step of the supply chain. Yuki has worked with global brands like Harley-Davidson, Honda, Stihl, and John Deere at the national, regional, and dealer level. Under her leadership, JAST Media has become the go-to to partner for custom-built solutions in the construction materials space, delivering tailored B2B and B2C systems that drive measurable sales results. Her team helps clients challenge outdated industry norms, and build systems that strengthen supply chain partnerships, expand customer reach, and compete with confidence in s rapidly changing marketplace.